• Business Tip: The best measure of success is that you should enjoy what you do. That’s the ultimate success. This will give you the stamina to persevere.

  • Business Tip: Look to ‘idealise your business’. Think about what your perfect business would look like, and figure out what you need to do to create it.

  • Business Tip: Focus on your net profit, not your gross profit. This gives you a more realistic view of how the business is doing.

  • Business Tip: Define your Unique Selling Proposition (USP). This makes you better than your competitors: your location, your product, or often it’s you.

  • Business Tip: Unless you have an exclusive monopoly, competition is everything and differentiation is the key to successful selling. Set yourself apart.

  • Business Tip: Be optimistic. You have to look for the good in every situation and look for the lesson in everything that goes wrong in business.

  • Business Tip: Show your passion. Business owners need to show their enthusiasm for their product or service, as well as for their customers.

  • Business Tip: Don’t be afraid to do small tasks, or view things as beneath you. Show everyone you work with that you are happy to get your hands dirty.

  • Business Tip: Be hands-on and meticulous. In order to grow your business, you need to be there all the time and hands on.

  • Business Tip: When starting a business, in many cases, you have to put in more time than you would if you were working for someone else.